News & Insights

Changes to Google Ads’ Healthcare Policy for Japan (2025)
Google Ads introduced updates to its Healthcare and Medicines Policy starting January 2025. These changes will allow online pharmacies and telemedicine providers to advertise prescription

LINE Image Ads: Tips & Tricks
With over 92 million users in Japan, LINE is much more than a social network; it’s an all-in-one platform for messaging, payments, news, and more.

Choosing the Right Bilingual Marketing Agency in Japan
Whether launching your products for the first time or looking to grow your established business, at some point you’re going to seek the support of

Exploring Opportunities in Japan’s Wellness Market
Japan’s wellness market offers an exciting landscape for health and wellness brands looking to expand their reach. With a rich history in holistic health practices

Announcing the 2024 Recipients of the “Excellence in Health Management” Certification
The Ministry of Economy, Trade and Industry (METI) has announced the recipients of the “Certified Health & Productivity Management Organization Recognition Program 2024.” This year,

Unlocking the Potential of Japan’s Health and Wellness Market: Insights from the Latest Self-Care Survey
As marketing specialists in the health and wellness sector, understanding market trends and consumer behavior is crucial for successful market entry and growth. Japan, with

Survey Finds when Stress Peaks among Japanese Working Women
Survey by Doctor Trust Reveals Age-Related Trends Among Japanese Working Women A recent survey conducted by Doctor Trust Co., Ltd. sheds light on the stress

Sleep Tight: The Factors Behind the Better Sleep Trend
Sleep is a crucial aspect of our daily lives, and its importance cannot be overstated. In recent years, there has been a growing trend towards

Changes to Google Ads’ Healthcare Policy for Japan (2025)
Google Ads introduced updates to its Healthcare and Medicines Policy


Choosing the Right Bilingual Marketing Agency in Japan
Whether launching your products for the first time or looking

Exploring Opportunities in Japan’s Wellness Market
Japan’s wellness market offers an exciting landscape for health and

Announcing the 2024 Recipients of the “Excellence in Health Management” Certification
The Ministry of Economy, Trade and Industry (METI) has announced

Unlocking the Potential of Japan’s Health and Wellness Market: Insights from the Latest Self-Care Survey
As marketing specialists in the health and wellness sector, understanding

Survey Finds when Stress Peaks among Japanese Working Women
Survey by Doctor Trust Reveals Age-Related Trends Among Japanese Working

Sleep Tight: The Factors Behind the Better Sleep Trend
Sleep is a crucial aspect of our daily lives, and