
LINE Friends Campaigns: Tips for Beauty & Wellness Brands
Learn how wellness and beauty brands in Japan can run effective LINE Friends campaigns with the right incentives, onboarding, and long-term engagement.

Learn how wellness and beauty brands in Japan can run effective LINE Friends campaigns with the right incentives, onboarding, and long-term engagement.

In Japan’s health and wellness market, the quality of creative assets has become a primary performance lever, not just a cosmetic detail. Budgets are shifting into digital, ad formats are converging across platforms, and consumers expect brands to meet highly specific needs with clear, credible promises.

Japan has always excelled at balancing tradition with convenience, from onigiri at the corner konbini to seasonal bento boxes. Now, a new category is taking off: premade meal services.

Japan’s supplement industry has become incredibly attractive to supplement makers, thanks largely to an aging population, very high levels of health consciousness, and a deep-rooted cultural emphasis on

Japan’s wellness market offers an exciting landscape for health and wellness brands looking to expand their reach. With a rich history in holistic health practices

Introducing 10 noteworthy Japanese sleep tech companies working to improve the way we sleep. In the burgeoning “sleep-tech” market, numerous established and emerging businesses are

Learn how wellness and beauty brands in Japan can run effective LINE Friends campaigns with the right incentives, onboarding, and long-term engagement.

In Japan’s health and wellness market, the quality of creative assets has become a primary performance lever, not just a cosmetic detail. Budgets are shifting into digital, ad formats are converging across platforms, and consumers expect brands to meet highly specific needs with clear, credible promises.

Japan has always excelled at balancing tradition with convenience, from onigiri at the corner konbini to seasonal bento boxes. Now, a new category is taking off: premade meal services.

Japan’s supplement industry has become incredibly attractive to supplement makers, thanks largely to an aging population, very high levels of health consciousness, and a deep-rooted cultural emphasis on

Japan’s wellness market offers an exciting landscape for health and wellness brands looking to expand their reach. With a rich history in holistic health practices

Introducing 10 noteworthy Japanese sleep tech companies working to improve the way we sleep. In the burgeoning “sleep-tech” market, numerous established and emerging businesses are